PACKAGING DESIGN.

Seltz

ClientSeltz
RoleCreative Direction, Design
THE PROBLEM

A Norwegian water startup needed packaging design for their new lines of sparkling and spring water. 

THE SOLUTION

Inspired by Norway’s dramatic landscape of mountains, valleys, and fjords, we sought to reflect this in the packaging design. Mountainous elements were incorporated to evoke a sense of origin, while an elegant color scheme was chosen to convey the product’s crisp freshness.

 

THE EXECUTION

Two distinct packaging designs were created to differentiate between the sparkling and spring water product lines. The design was also extended to a company car for promotional purposes.

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